Know Exactly Who the Best Agents in Your Market Are
Agent Beacon is a recruitment and market-tracking platform built for real estate agency principals. It turns publicly available agent performance data into a shortlist, and tells you the moment it's worth making an approach.
Recruiting Experienced Agents Usually Comes Down to Who You Happen to Know
Agency principals who want to grow through recruitment are often working off word of mouth and whoever's top of mind, rather than a clear, current picture of who's actually performing well in their patch and where the momentum is shifting. Agent Beacon replaces that guesswork with data.
Choose Your Patch, and the Data Comes to You
You select up to 25 target postcodes, and within two to three business days you have data on every agent operating in that area.
Role and performance filtering
Filter by role, principals versus licensed salespeople, and by Gross Commission Income, so you're only looking at agents who match what you're after.
Full agent profiles
Settled sales volume over the past 12 months, an AI-generated summary of their background, star ratings and contact details, all in one place.
Market share mapping
See market share suburb by suburb, and spot dominant, strong, mid-tier and emerging agents, including who's gaining ground on established competitors.
Shortlisting and alerts
Shortlist agents to track, and get notified the moment one of them lists or sells a property, with talking points and a message ready to send.
Goal tracking
Set GCI targets for your agency and track progress against them over time.
Built for agency principals
Designed around the recruitment decisions a principal actually makes, not a general CRM retrofitted for the job.
Agency Principals Who Want to Recruit, Not Just Retain
Agent Beacon and RealtorIQ solve different problems. Here's how to tell which one is yours.
Agent Beacon is for you if
You're an agency principal and growing the business depends on bringing in experienced, high-performing agents deliberately, not by word of mouth.
RealtorIQ is for you instead if
You're an individual agent buried in listing paperwork and admin, not looking to recruit anyone. See RealtorIQ.
Common Questions
Who is Agent Beacon built for?
Real estate agency principals who want to recruit experienced, high-performing sales agents into their business.
How many postcodes can I track?
Up to 25 target postcodes, with agent data typically available within two to three business days of setup.
How is this different from RealtorIQ?
Agent Beacon is about recruitment and market intelligence for the principal. RealtorIQ is a separate product built for an individual agent's day-to-day workflow and admin.
Is this only for real estate?
It's built and proven for real estate agency recruitment. Get in touch if you're in a different industry and want to know whether the same approach could apply.
Want to See It Running Against Your Own Market?
Get in touch and I'll help you work out if it's the right fit for your agency.
Get in Touch →